Most creators treat the welcome message like a polite “hi.” Top earners treat it like a mini sales page that happens to live inside DMs.

The difference matters because your welcome DM hits at the highest intent moment you get on OnlyFans, right after someone subscribes. If you guide that moment well, you can:

• Get replies faster (which makes future upsells easier)
• Learn what they actually want (so you stop guessing)
• Create a natural first purchase (PPV, tip, or custom request) without sounding pushy

Below are 3 welcome message templates you can copy (plus the simple framework behind them so you can personalize without rewriting everything).

What a “converting” welcome message actually does

A high-performing welcome message does three jobs in this order:

1. Connection: confirm they made the right choice subscribing to you.
2. Direction: tell them what to do next (one clear action).
3. Qualification: learn their preferences so you can sell the right thing later.

If your welcome DM skips direction, many subs lurk and never buy. If it skips qualification, you end up blasting generic PPV and wondering why it underperforms.

Here’s the simplest way to match your welcome message to the type of subscriber:

Before you copy templates, decide these 4 things (2 minutes)

If you skip this, even the best scripts can feel fake.

• Your vibe in one line: sweet girlfriend, bratty tease, dominant, luxury, cozy “real life,” etc.
• Your boundaries: what you do not do in DMs (one sentence, calm tone).
• Your “starter offer”: one easy first purchase (a welcome PPV, a tip goal, or a mini bundle).
• Your personalization hook: something that makes it feel like you (nickname, emoji style, “voice note energy,” pet name style).

If you want help tightening your positioning, this pairs well with your bio strategy too: 21 Best OnlyFans Bio Ideas (That Actually Get Subs).

Welcome Message Template #1 (New paid subscriber)

Use when: someone subscribes at full price (or paid promo) and you want replies + first purchase.

Why it converts: it gives warmth, asks one easy question, then offers a simple next step.

Copy/paste:

Hey {name} 😘 welcome in.

Tell me what you’re here for so I can spoil you properly:
{Option A} GFE / sweet + flirty
{Option B} naughty teasing + PPV
{Option C} customs (you pick the theme)

If you want a little “starter treat,” I can send you my {welcome_offer} right now.
Do you like {choice_1} or {choice_2} more? 👀

Make it yours fast (edit these fields):

• {welcome_offer} examples: “VIP starter set,” “first-night video,” “3-pack bundle,” “girlfriend voice note + pics.”
• {choice_1} / {choice_2} examples: “slow tease vs straight to the good part,” “lingerie vs nude,” “soft dom vs sweet.”

Boundary line you can add (optional):

Quick note: I keep things fun and respectful in DMs. If you’re kind to me, I’m very generous with you 😉

Welcome Message Template #2 (Free trial / free subscriber that you want to convert)

Use when: you run free trials, free pages, or deep discounts and need to qualify buyers.

Why it converts: it sets expectations (free is a preview), then gives a low-friction paid action.

Copy/paste:

Hey {name} 🖤 welcome babe.

Just so you know, my feed is the “preview,” and my best stuff is behind unlocks and customs.

What are you most into?
{A} pics
{B} videos
{C} spicy chatting

If you want, I’ll send you a {low_price_unlock} to start. Should I make it {theme_1} or {theme_2}? 😇

Creator-friendly notes (so it doesn’t feel salesy):

• Keep {low_price_unlock} genuinely easy to say yes to (think “starter,” not “full menu”).
• The question at the end is the close. Two choices beats “want to buy?” almost every time.

If you’re building a PPV system and don’t want to guess what to sell, use this alongside your pricing strategy: How Much to Charge for PPV on OnlyFans.

Welcome Message Template #3 (High-intent subscriber, already DMing or asking for something specific)

Use when: they came in hot (already asked for customs, sexting, “what do you look like,” “what do I get,” etc.).

Why it converts: it assumes the sale, summarizes their desire, and gives two paid options.

Copy/paste:

Hey {name} 😈 I saw what you’re into.

If you want {their_request}, I can do it two ways:
1) Quick + hot: I send a {ppv_option} right now.
2) Custom: you tell me {one_detail} and {second_detail}, and I’ll make it just for you.

Which one do you want, babe? 😉

Important: Replace {their_request} with the exact words they used. That alone can dramatically change how “personal” your DM feels.

If your business model relies heavily on selling inside DMs, you’ll also want a stronger chat flow overall. This guide goes deeper on structure and pacing: OnlyFans Sexting Guide: Better Sexting With Your Subscribers.

The personalization rule that keeps templates from feeling like templates

Use this tiny formula:

Name + micro-context + preference question + one CTA

Examples of micro-context you can plug in:

• “I saw you joined from my Twitter, I love my X babies 😘”
• “You’re up late too? Dangerous combo.”
• “I’m filming new content tonight, tell me what you’d want to see.”

Avoid pretending you know them. Keep it playful, not creepy.

A simple welcome DM flow (so you’re not relying on one message)

Welcome messages convert better when they are part of a short sequence.

If you sell a lot through DMs, your bigger system matters too (feed vs PPV, what to post, what to gate). This pairs well with: How to Sell Content on OnlyFans: A Step-by-Step Guide.

Common welcome-message mistakes (and the fix)

Mistake: writing a long paragraph. Fix: make the first DM skimmable, then deepen in follow-ups.

Mistake: asking 5 questions. Fix: ask one question that naturally leads to an offer.

Mistake: dropping a full menu. Fix: offer one “starter” and save the menu for buyers.

Mistake: giving away explicit content to prove value. Fix: tease, preview, then sell the unlock.

Mistake: sounding apologetic about selling. Fix: treat paid content like the product it is, confident and casual.

How to know if your welcome message is working

You don’t need fancy tools. Track three things weekly:

For tracking promo sources (so you know which platform sends buyers), set up OnlyFans tracking links: OnlyFans Tracking Links Guide.

When you should outsource this (and when you should not)

If you’re a creator who loves chatting and you’re not overwhelmed, keep it in-house. Your voice can be your superpower.

Outsourcing can make sense when:

• Your DMs are always behind and you miss high-intent moments
• You’re great at content, but inconsistent at closing sales
• You’re scaling traffic and need 24/7 coverage across time zones
• You want stronger ops around privacy, boundaries, and leak response

If you’re considering help, read these first so you don’t get burned:

• Working With an Agency vs Running OnlyFans Alone
• 6 Red Flags to Watch Out for Before Signing with an OnlyFans Agency
• OnlyFans Scam: How Agencies, Managers and Chatters Rob the Creators

Lookstars is a full-service OnlyFans management agency (marketing, 24/7 chatting, content planning, privacy setup, and content leak protection). If you want support without upfront costs or long-term contracts, you can start by reading an honest breakdown here: Lookstars Agency Review: Honest Pros, Cons & Results.

Your 10-minute action plan (do this today)

Open your welcome message settings and implement this:

• Pick one template above (match it to your subscriber type)
• Add one preference question and one starter offer
• Create a short “no reply” nudge for 24 hours later
• Track replies and first purchases for 7 days, then tighten the wording

A welcome message won’t fix a broken business model, but it can absolutely stop you from bleeding sales at the exact moment someone is most excited to be there.